THE CORE was born when three experts decided to combine their disciplines and turn their experience into a unique program.
We accompanied the project end to end: naming, visual identity and design system, communication strategy and social media strategy. Today we remain on board, looking after communications and event management so the program grows with coherence and reach.
name
It’s not about reinventing yourself, but reconnecting with your own essence. Back to the core.
Find clarity, strengthen inner balance and rediscover your potential. Back to the core.
Find clarity, strengthen inner balance and rediscover your potential.Activate physical and mental strength through targeted training and strategies for sustainable performance.
Enable growth: take the next step with new perspectives and valuable networks.
THE CORE is more than a name: it is the basis for real, authentic leadership. Strengthen the inside and your impact projects outward.
Key visuals & design system
We designed a visual system that materialises THE CORE’s promise:
Everything inside the ring — the “core” appears clear, ordered and effective; what remains outside is rendered out of focus, to signal lack of focus and structure. The contrast turns into message: THE CORE brings clarity, focus and method.
Website
We built a platform with rigorous information, structured for decision-making.
The site presents, with order and detail, what the program is (12 months), who it is for, how it works and the outcomes it seeks, so executives can make an informed decision without additional back-and-forth. The emphasis is on explaining the integrated method and the real commitment it entails.
Social media — LinkedIn
We launched and manage THE CORE’s LinkedIn profile to reach its target audience.
We monitor key metrics (engagement, CTR and qualified traffic) to increase awareness, reinforce positioning and convert interest into registrations for upcoming editions.
